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I receive many emails asking
which business books take up space on my personal bookshelf.
Over the years I've amassed quite a collection, with a broad
array of topics, depending on my own stage of business
development at the time.
Below are the books that I
continue to reach for time and time again. Some are inexpensive
print
or ebooks, and some are comprehensive manuals that initially
sound expensive, but deliver so much useful, applicable,
profit-building information that they are actually real bargains
for the price! I never recommend any books that I don't
personally use, and those listed below get my personal endorsement
as great business resources. They come with money-back guarantees
from the sellers if you don't agree.
I'll be updating this bookshelf
as I find new helpful business-building resources, so feel free to
bookmark this page for future updates.
Business
Operations and Development:
How
To Make Your Business Run Without You Susan M. Carter
Yes, this is a
shameless plug for one of my own books! But, it does sit
on my bookshelf, and I do refer to it often to keep my own
business running at peak efficiency and profit!
For a detailed description, 3 FREE
chapters, and a limited time only, high-value special
offer, CLICK HERE.
Design Your
Business Blueprint for Success -- In Just 7 Weeks! Susan M. Carter
What could YOU do
with an extra $5,000, $10,000, $20,000 or more in monthly
business capital or personal income? This home study
course takes the information in my How To Make Your Business
Run Without You
book (above) and turns it into start-to-finish,
step-by-step instructions with detailed case studies. You'll
learn how to create your own business blueprint for reducing
costs, increasing efficiency, and attracting greater
profits. For more details CLICK HERE.
Automate Your Web Business Marlon Sanders
The ONE request I
receive over and over and over again is for a course to show
online entrepreneurs how to streamline their business
operations the way my book and home study course show
offline entrepreneurs how to do it. Thanks to this
outstanding program produced by my colleague, and online
marketing mentor, Marlon Sanders, that course is now
available. It is a MUST HAVE. step-by-step systems-builder
for anyone wanting to free up their time and pave the way
for profits. For details
CLICK HERE.
Rich Dad,
Poor Dad Robert T. Kiyosaki
Reviews for the Rich
Dad, Poor Dad series of books and products are either
wildly glowing, or harshly critical -- there is little in
between. Despite criticism for being repetitive,
Kiyosaki's story of his "two dads" offers enlightening
lessons for aspiring entrepreneurs. This is not a how-to
book; it is designed to simplify the "big picture" of
building wealth, and give the reader an "aha" moment on how
to do it. The lessons I learned from this, and other books
in the series, were the catalyst for my own multi-business
development success. For more
information
CLICK HERE.
Marketing:
SPLASH
Marketing for Overworked Small Business Owners Susan M. Carter
Yes, this is another
of my books so I'm going to plug this one, too. There are
hundreds of books about marketing, yet I've received
countless emails thanking me for having developed a simple
system that you create once, and use over and over again for
repeatable results.
For 3 FREE chapters, a money-back
guarantee, and a limited time only, high-value special
offer, CLICK HERE.
How To
Be A Kick-Butt Publicity Hound Joan Stewart and Tom Antion
If you want to make
publicity a major part of your marketing strategy, this is
a how-to resource that will quickly become dog-eared,
marked with sticky-backed notes, and peppered with countless,
colorful, highlighted areas. It's delivered as an e-book, but I
printed out my copy of the 300+ page manual because I refer to it so
often. For a complete description, click
here.
The Small
Business Marketing Bible David Frey
This is another
hefty, 300+ page masterpiece! If you have never heard of
David Frey, I assure you that, once you read his marketing
material, you'll never forget him. I have been a long-time
subscriber to his e-zine, and when he finally published
this book, I jumped at the chance to buy it. He's generous
with his advice, specific about what you need to do, and
doesn't seem to ever run out of ideas that he's more than
willing to share with readers. To get a detailed
description of this remarkable small business marketing
book, click
here.
The Amazing
Formula Marlon Sanders
By referral, I
purchased
The
Amazing Formula 5 years ago when I started getting serious
about finding a way to run an online business without losing my
offline client base. And it was just the system I needed. To my
surprise, this isn't the 'end all be all' for online
marketing -- it is the 'end all be all' for marketing online
AND offline! Like so many of you, I have my feet firmly
planted in both worlds and dovetailing the two together can
often be a daunting task. I've purchased many great resources, but whenever I start
feeling overwhelmed with all of the information overload and
different advice about what to do and how to do it, I reach for
The
Amazing Formula to put me back on track. It's my 'go to'
guide. The 2006 edition is updated and unbeatable. At $67 bucks, it's a bargain investment for your
business. And, if you buy it and don't agree, you have ONE FULL
YEAR to return it for a full refund! Like other marketers, Marlon offers you bribes for trying the product, but I pay more
attention to the testimonials. In fact you'll see one from David
Frey (above) and, like me, David doesn't endorse
ANYTHING that he doesn't fully support. It's just that good, and
you owe it to yourself -- and your business -- to
discover what it can do for you.
Click here
to learn more about The Amazing Formula.
Online Marketing:
The
Marketing Dashboard -- NEW! Marlon Sanders
Once again, I am shouting accolades for Marlon Sanders and
his ability to make sense of starting, running and marketing
an online business. As you can see from the short list of
"others products" recommended on this page, I don't give
recommendations lightly. Marlon has earned his way onto this
page by producing outstanding products that get right to the
heart of what every business owner needs and shows you
exactly what to do. And here's a perfect example of his
online marketing genius:
I just learned about (and purchased) this easy-to-use
marketing system (and you all know how much I love systems
...) designed for those who hate having to read big, bulky
how-to manuals and want to point-and-click their way to
action. This one product, in my opinion, will accelerate
your online marketing success and catapult your business to
new profit-producing heights. With an "I can't believe
that's all it costs" price and a bunch of trial offers that
let you prove the system to yourself before you spend
another dime, this Marketing Dashboard is destined to set
the standard for the future of Internet marketing how-to
programs. Click here to learn
about this incredible Internet marketing profit-booster.I highly recommend it.
The Insider Secrets to Marketing Your Business on the Internet Corey Rudl / Derek
Gehl
One of the questions I get asked over and over again by my
subscribers is, "How do I get started with an Internet-based
business?" Some of you want to supplement your offline
business income, and some of you want to replace your
offline business. Whatever your reason, you owe it to
yourself to learn from the best. The authors of this site, Corey Rudl
and Derek Gehl pull over 1.8 million visitors to
their websites monthly, transacts 6.6 million dollars in
sales online each year (yes, that is $6,600,000), and personally make hundreds of thousands of dollars from
their online businesses... all from one small office.
When it comes to starting and promoting a business on the Internet,
there's a reason these guys are at the top of the 'guru'
list.
Click here to learn the
Insider Secrets to Marketing Your Business on the Internet.
SIGN UP
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