Hello, I'm Susan Carter. I have always been a little wary of Web sites that don't show-and-tell about the people whose products and services are represented. I look for a face to go with the name, and search for some kind of information that indicates they know what they're talking about. For those of you who do the same, this page is for you!

For the past seven years, I've been helping small businesses "do more with less" as a consultant for operations and marketing. Initially, I contracted with a franchise developer as a writer to develop and document procedure manuals for new franchise businesses. With a previous, extensive background as a writer and designer of marketing, advertising, and publicity materials, I was also asked to create high-impact, low-cost marketing campaigns for each franchise. Eventually, I began working independently with non-franchise, small business owners who could significantly benefit by adapting the same business system model used by successful franchises.

In 1998, during a conversation with a client, I expressed my frustration with being able to serve so few clients at one time. Due to the average 3-6 month, start-to-finish time investment for each client's manual, I was getting requests I couldn't immediately fulfill. I also mentioned that there were many other small business owners and independent professionals who understood the value of developing their own business system, but simply couldn't afford to have me work so intensely on their projects. My client said, "Susan, you're a writer! Write down the steps of the process so they can do it themselves, and sell it to them as a book."

Taking this remark to heart, one year later, I created Nasus Publishing, and self-published my first book, How To Make Your Business Run Without You. Since then, I continue to offer one-on-one consulting services for those who want and need undivided attention. However, after an overwhelming response to the first do-it-yourself book, I actively pursue creative ways to offer low-cost, personal "consulting" so, in addition to offering book and ebook products, I've just introduced my new e-class series. 

Perhaps the best way to get to know me, and find out if the information I offer can help your business, is to sign up for my FREE SuccessExpress Press ezine. Every article is written by me, designed to give practical advice for operations and marketing. And every review I give about others products or services is based on personal experience. If the information in SuccessExpress Press doesn't apply to your business, it's just as easy to unsubscribe. Use the "sign up" box at the top right side of this page to subscribe and you'll receive my 29 Ways to Increase Profits and Productivity ebook absolutely free.

I am constantly searching for ways to solve small business challenges and share them with my readers. If you have a specific problem you'd like me to address in my ezine, or would like to share a solution that could help other small business owners, please feel free to email me at: susancarter@successideas.com

To your success,

Susan Carter